The present D7.5 report describes the initial version of the Exploitation & Business Innovation Development Plans of PHYSICS project with the contributions of all partners and stakeholders integrated in a coherent vision able to transform a set of proof of concepts and artefacts at different maturity levels in an effective business value proposition tuned to the needs of the FaaS cloud computing sector and ecosystem. This deliverable sets up the general approach and the methodology to be followed during the rest of the project lifespan and the project’s commercialization strategy, with special focus on the project’s market platform, the identification of the exploitable items, the solutions/services that will be provided, the business models and monetization strategies of the services of the market platform. The purpose of the deliverable is to identify and present potential business models for the PHYSICS exploitable results. One of the key challenges faced by the PHYSICS project is to ensure sustainability beyond the existing funding of the project. Dealing with this challenge requires an actionable exploitation plan underpinned by a set of robust business models.